Featured image credit : Brandon Wells Photography
[content_band style=”color: #333;” bg_color=”#f2f2f2″ border=”all” inner_container=”true”] [custom_headline style=”margin-top: 0;” level=”h4″ looks_like=”h4″]Important Note[/custom_headline] This topic seems to be quite polarising and I’ve had to block many comments posted that I wouldn’t really be proud of hosting on my blog. Your opinion is welcomed but 1) Keep it respectful and 2) Please provide any evidence for your claims. Some good videos to watch before having the typical knee jerk reaction of “omg they ain’t natty, idiot!!” are “Your Maximum Natural Potential” by Nsima Inyang and “The Natural Bodybuilding Controversy” by Eric Helms [/content_band]
So, I’m sitting there this fine morning enjoying my bowl of Peanut Butter Cheerio’s when, as always seems to be the case lately, I see yet another misguided post about IIFYM (If it Fits Your Macro’s) or the term I prefer for it, “Flexible Dieting”..
Where do I start on the sheer misinformation contained in the posts I’ve seen posted on various forms of social media about probably the most misunderstood lifestyle choice in history? Here is a small pick of the gems I’ve seen lately..
[column type=”1/3″] Anyone who follows IIFYM will end up soft and puffy! [/column]
[column type=”1/3″] Anyone who follows IIFYM and in shape is doing steroids because you can’t get like that with the foods they eat[/column]
[column type=”1/3″ last=”true”]Why does everyone who follows IIFYM look like they don’t lift?[/column]
That middle quote is especially ridiculous coming from a fairly popular net “coach” – a sad state of affairs indeed for someone with a fair sized audience to be spreading such misinformation. I’ll certainly make a post about what IIFYM/Flexible Dieting REALLY is in the future for those who are unaware of how it works but for now, pictures are worth a thousand words.
I was advised by somebody I really respect not to make this post if it was just to prove these people wrong, but the truth is that their minds were made up and closed a long time ago – This post is aimed more positively to those who’s minds are still open to learning and to the possibilities.
So, let’s answer all of those quotes in this one post shall we? Lets say my WBFF Pro card win using flexible dieting was a total fluke, here are 10 NATURAL, aesthetic dudes who also use IIFYM/Flexible dieting (The list is in no particular order – that would be far too subjective and not the point of this post). Do you fella’s even lift…?
One of the names most often associated with IIFYM or Flexible Dieting – you’ve likely stumbled upon some of Matt’s videos on Youtube.
Matt was who initially opened my eyes to Flexible Dieting. I’ll be real..my first exposure of him, I thought, “This guy is bullshittin’!! Why is he lying to people about eating Pop Tarts and being in shape!” (That’s the common fearful reaction of someone who doesn’t understand the concept of flexible dieting).
However, it was only when I watched more of his videos, saw the content that he was delivering with his coach (now my coach too), Eric Helms and saw that they were genuinely knowledgeable with the intention of helping people, I started to open my mind.
Matt is one of the most aesthetic dudes out there and his YouTube channel/LegendsofAesthetics movement is going from strength to strength – It’s a shame all those pop-tarts and burrito’s he eats made him soft though.. Trollolol.
The epitome of what being “Aesthetic” should mean, in my opinion – Enter Ryan Doris. One of the best natural bodybuilders on the planet but also somebody who has clearly taken this lifestyle and used it to grow from the inside out .
Ryan carries all of the traits that I aspire to – Humble, intelligent, hungry, forever learning and what can you say about his physique? Definitely impressive for someone who “looks like they don’t even lift” and uses a flexible diet, eh?..We salute you, Mr Doris. Inspiring.
If you aren’t following Kane on one or all of his social media accounts, you are seriously missing out. Dude has had me laughing my ass off on more than the odd occasion with some of his quirky Instagram posts and videos – Kane has one of the least restricted diets you’ll probably ever see..all made possible because he knows the importance of tracking his calories and macronutrients consistently.
He’s also pretty inspiring if you feel like you can’t be in shape past your 40’s – Kane isn’t exactly a spring chicken but you could never tell from his physique and sense of humour. Many of us would be pretty happy if we ended up as badass as Kane in our future years.
Introducing another member of the Team 3DMJ family – Kevin Riley. I had to reserve a spot on this list for Kevin because he pretty much has it all : Phenomenal genetics, work ethic and though I’ve never met him personally, he seems like a thoroughly nice guy from what I’ve seen in his interactions in the private 3DMJ group.
Kevin earned his Natural Pro Card at the Muscle Mayhem show just recently gone in 2013
Alberto Nunez’ name almost always crops up when the inevitable question from the naysayers pops up, “So who can you tell me that has gotten in any kind of shape using IIFYM/Flexible Dieting??”
Berto is 1 of 4 coaches of 3DMJ (3DMuscleJourney – all of whom have earned Natural Bodybuilding Pro cards) who specialise in natural bodybuilding contest prep as well as off-season and program consultations.
Aside from being able to get into totally “Gross” contest shape with a very flexible diet, his knowledge of the anatomy and movement patterns is also second to none. There’s always an “Aha!” light bulb moment within every Alberto video that I’ve watched.
You know who it is..Chris Jones, representing Physiques of Greatness!
Chris Jones of Youtube fame (He co-runs the channel Physiques of Greatness which has taken the Youtube Fitness Community by absolute storm over the last year or two) is another gentleman who likes to take some time out and enjoy the finer things in life – eating out at places like Denny’s and KFC!
While I doubt Chris Jones would ever call what he does “IIFYM”, this is a perfect example of somebody who has found a balance in his lifestyle that includes fitness which HE can stick to for life. Chris Jones is possibly the perfect example of what Flexible Dieting is.
Josh is another genetic freak ala Kevin Riley. With thick and full muscle bellies, he is a true mesomorph in every sense of the word – A physique who’s structure reminds me of former Mr Olympia, Jay Cutler. For his physique to resemble a former Mr O, while being a Natural pro bodybuilder speaks volumes about the physical qualities that Josh has.
Josh is also the 2014 USAPL 83kg National Powerlifting Champion – He doesn’t just look strong, he IS strong.
One of Josh’s diet tips in an interview was, “not to be caught up in “clean” eating and fit foods that you enjoy into your daily macronutrient needs – There is no reason to be restricted to certain foods when dieting”..fancy that? Somebody who got in this kind of shape with no restrictions..
“The Yuckster” is yet another member of the 3DMJ family that I too belong to.
Having had the pleasure of meeting this cool dude, Matt Ogus and Jeff Seid on their visit to my hometown of London after I turned pro, I can confirm that Chris is another gentleman who has not only achieved a great physique through flexible dieting but also developed his mind through it too.
The fact that Chris, Matt Ogus and Jeff Seid were ALL in the final stages of contest preparation when I met them while they were on vacation in London (They live in California) just goes to show you what can be achieved through flexible dieting. Know many other competitors that would go on vacation so close to a contest? Well, if you’re a flexible dieter, you can and still turn up shredded to the bone on contest day like they all did.
Ray is somebody that I’ve only recently become aware of but I’ve really admired his attitude and demeanour so far.
Like myself, Ray seems only interested in spreading the truth to the masses in order to draw them into the lifestyle instead of putting uneccesary obstacles up that might otherwise put the public off of joining in with this rewarding lifestyle.
His physique speaks for itself and the condition he gets in for his natural bodybuilding contests is just another irrefutable example of how IIFYM/Flexible Dieting just simply works!
I first spoke to Chris in 2013 when we were both a part of Team 3DMJ and our contest preps were running parallel. It was really inspiring to see how he was making strides in his physique and it was great to speak to someone going through the same experience.
Chris is the proud owner of one of the most symetrical and aesthetically pleasing physiques I’ve ever seen – Another great example of how IIFYM and flexible dieting can be used to create a phenomenal, pro level physique.